Mplanet 2006 - It's a small world after all
In retrospect, the most remarkable thing about Mplanet 2006 was the global multimedia access that non-attendees had via social computing. You can find content in blogs, video and photos, in addition to mainstream news. Did you have to be there in-person? Yes - there are too many intangibles that make the experience worthwhile. However, if you were unable to find the time or budget, these technologies certainly deliver a humanized digital experience.
As of this evening, I'm scheduled to moderate a panel at WOMMA's Research Symposium in eight days - a conference where I'd expect quite a bit of outwardly bound communication as well.
Now more than ever, it's a small world after all.
UPDATE: Wow. Check out this summary from MarketingShift.


Nice, Pete! Love the Disney "It's a Small World" tie-in. (The ride I couldn't get my kids to go on, so I compromised by singing them the theme during every OTHER ride!)
Seriously -- you nailed it. The Mplanet digital deliveries arriving on our doorstep were amazing. The AMA's Dennis Dunlap spoke a larger truth when he uttered that his organization "is not your father's AMA." Neither are marketing, or conferences, or anything else, for that matter...
Great to see you, as always.
Posted by: Ann Handley | 04 December 2006 at 12:51 PM
LOL - I couldn't get my kids to STOP singing the song! In fact, you've just set off another round in my head.
Will post my video from the ride on YouTube once I can dig up my i.Link cable...
Posted by: Peter Kim | 04 December 2006 at 01:00 PM
I'll be blogging the WOMMA event, so see you there!
Posted by: Josh Hallett | 04 December 2006 at 02:56 PM
Peter,
It was great to see you at mplanet! Sorry I could not stay for your session. I have summarized my session on my blog, if you are interested
Eric
Posted by: Eric Kintz | 04 December 2006 at 03:32 PM
Thanks for giving us props on the insane mega wrapup post Garrett put up this am. Next time I'll have to make a point of saying hi.
Posted by: Jason Dowdell | 05 December 2006 at 05:29 PM