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Luxury, interactive agencies, and financial services

Posted byPeter Kim 26 June 2007

I’m about to wrap up my 2nd trip to New York in two weeks.  I’ve been blogging about what I’ve been doing here and over on Forrester’s Marketing Team blog:

– The luxury marketing, Google, and Critical Mass
– Notes on luxury:  Giorgio Armani keynote
– Three things about Avenue A/Razorfish
– The company-owned store: an immersive brand experience
– Turning customer experience into a competitive weapon
– Fidelity Investments:  Moving beyond customer satisfaction
– Customer advocacy 2007:  USAA wins again
– What North American banks can learn from Europe

Thankfully I’ll be at home for the next few weeks.

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Posted byPeter Kim26 June 2007Posted inMarketing

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