SXSWi 2011: Social Business Center of Excellence

Interested in learning more about how to build a social business “center of excellence”?

Two Dachis Group consultants, Brian Kotlyar and Cynthia Pflaum, have proposed a panel for South by Southwest 2011, called Social Business Zen: Finding Your Company’s Social Center. If selected, Brian and Cynthia will share their experiences with you that they’ve gained across multiple client engagements this year while constructing social business centers of excellence.

Their description: Large companies don’t turn into social businesses overnight – they evolve toward an improved state of collaboration and transparency. One of the key steps in that evolution is establishing a center of gravity from which policy, process and technology guidance flows. After this presentation you will know the answers to these questions: what is a Social Business Center of Excellence? Why do I want one? How do I build one? What do I do with it once I’ve got it?

They’ll answer these questions from a client-side perspective:

  1. Do I need a social business center of excellence?
  2. How do I start a social business center of excellence?
  3. How should I structure a social business center of excellence?
  4. What responsibilities does a social business center of excellence have?
  5. What does a social business center of excellence do?

If that sounds interesting to you, I encourage you to give a thumbs up to Social Business Zen: Finding Your Company’s Social Center.

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