When I was in business school, my strategy professor Jeanne Liedtka introduced a framework for strategic thinking that I use quite often, based on Fitch’s paradox of knowability: any issue can be broken into three distinct parts: the known, knowable, and unknown. This may seem like a simple framework, so let’s apply it to something …
Category Archives: Strategy
Now’s the time, the time is now
Today is my last day at Forrester Research. On Monday, I’ll officially be joining Jeffrey Dachis to build a new company focused on enterprise social computing. You may have heard about this venture a few months ago. Why am I leaving? Because I believe this new company offers both professional and personal growth opportunities. I’ve …
Should we talk about the weather?
I’ll admit that I’m a big fan of the Weather Channel. I’ve got two channels at home (regular and weatherscan), web bookmarks for frequent travel destinations, and two mobile bookmarks (regular and iPhone). Earlier this week, the brand/channel agreed to an LBO of $3.2 billion, less than the original target of $5 billion, and will …
It’s what’s on the inside that counts
This isn’t going to be a long post, although I’ve been thinking about the subject for a while. I could probably spend the next few years on the topic, so instead I’ll keep it brief for now. The use of social computing has evolved over the past ten years (c. Cluetrain) and hockey-stuck over the …
An Agency’s First Step To Getting “Connected”
When queuing up this entry, I noticed that there’s no category for "agency" related posts. That’s OK because Mary Beth Kemp, my colleague and co-author of The Connected Agency report, has taken the lead on a new Forrester blog called Agency Futures. So I’m cross-posting this, there. A lot needs to happen before agencies get …
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Setting up a home office – any advice?
I’ve been busy with a lot of things, haven’t had much time to blog. One of those activities has been moving into a new house – and now I have an empty home office to fill. If you work from home – what advice can you give on setting it up well? Your insight is …
Some smart money bets
I had lunch with Cue Ball Group last Friday, a Boston-based VC firm. You may be aware that there’s quite a bit of money out there sitting on the sidelines. So I’m interested when I hear where people are placing bets and why. Here are some of the portfolio companies we discussed: Miniluxe (think Starbucks …
Notes on Luxury – Giorgio Armani keynote
I was in New York this week for a couple of events related to the Luxury Interactive conference. This morning’s keynote address was delivered by Bridget Ryan Berman, CEO of Giorgio Armani. Her message to the audience: "Customers are in control." It’s a mantra that most of us have bought into (well, more or less) …
A little more Mac for your PC
I’m a pretty big Firefox fan. But today Apple announced that the Safari web browser is now available for PC’s, with claims of better performance than IE, Firefox, and Opera. Worst case scenario, PC users can pretend they’re Mac users when browsing the web, just like when using iTunes.
Digital Agencies at ARF re:think
The second panel of the day at ARF’s re:think conference was "The Agency of the Future" including R/GA, Avenue A|Razorfish, Nitro and Digitas. Continuing on the one-of-these-outfits-is-not-like-the-other theme, Nick Law, Chief Creative Officer from R/GA shows up in short sleeve shirt, jeans, and swooshes in stark contrast to other panelists in standard business casual. Interactive …