#ff @cbasturea

PR/Comm folks — @peterkim is asking what's next for the communications industry, what's your take? http://tinyurl.com/3lva6c — Constantin Basturea (@cbasturea) November 11, 2008   The sixth person I followed on Twitter was Constantin Basturea. I became acquainted with Constantin while I was at Forrester Research and picking up coverage of brand monitoring platforms. Constantin was …

What is community?

In the spirit of Throwback Thursday, I’m going to start excerpting posts from the past seven years. “What is community?” was originally posted on September 23, 2008. I participated in a session with The Committee of 200 and a (male) commenter wrote, “I am troubled by women (or men) only groups. I think exclusion hurts …

Estee Lauder’s @executivemoms discusses Breast Cancer Awareness Month #BCAstrength

October is Breast Cancer Awareness month. In 1992, Evelyn Lauder got her company involved in fundraising for education and research, making the pink ribbon a globally recognized symbol. 2013 marks the 21st year for the company’s BCA efforts and last year VP Corporate Global Digital Marketing Marisa Thalberg (@executivemoms) discussed the digital and social media …

Social Business Journal, Issue 04: Employee Advocacy

I’ve written in the past about employee advocacy — the practice of using a brand’s own employees to participate in public conversations about the company. However, this practice is still fairly nascent among big brands, that are more comfortable focusing employee participation in controlled marketing communications and customer service scenarios. With this in mind, Dachis …

#ff @jowyang

@peterkim Well, I'm back now 🙂 — Jeremiah Owyang (@jowyang) August 20, 2007   The fifth person I followed on Twitter was Jeremiah Owyang. Jeremiah appeared on my radar when he was working at PodTech and making a name for himself in the burgeoning social media space. Charlene Li invited him to a Forrester workshop …

#ff @hyku

  The fourth person I followed on Twitter was Josh Hallett. I met Josh in 2006 at AMA’s mPlanet conference. As you can tell from the image above, Josh has photography skills. At that time he was an independent consultant and now works at Voce Connect. Josh writes at hyku.com and is on Twitter as @hyku. …

Review: @scobleizer @shelisrael ‘s new book, Age of Context

Next week, “Age of Context” will be available for purchase. It’s the new book from Robert Scoble and Shel Israel, two people who have been watching the leading edge of technology for years. I received a pre-read version of the book and enjoyed being taken on a ride through a very realistic vision of the …

Tweetchat :: 9/10/13 :: #smtlive

I’m moderating a tweetchat today at 12:00 Eastern (1700 London / 1100 Austin / 900 US Pacific). We’ll be discussing how to create a healthy mix of listening, experimentation and accountability. Read more here and below: When it comes to social media those that think they have it figured out are dangerously close to falling …