About Peter Kim

Now:

I'm Chief Strategy Officer at Dachis Group. The firm was founded in 2008 and I was the first employee at what is now the world's leading social business advisory firm. During that time, I built a multi-million dollar strategy consulting practice from scratch.

Along the way, I brought the term "social business" into general use to describe the evolution in our industry. Currently, I'm responsible for the firm's thought leadership initiatives.

You can connect with me on Facebook or Google+, or connect the old fashioned way at +1 512 364-0046 or contact [at] being peter kim dot com.

@peterkim on Twitter I share my business thinking on this blog and on Twitter, in addition to:

Public speaking appearances for:

  • [Keynote/Solo] AAAA and Jay Chiat Awards, Assoc. Canadian Advertisers, ARF, AMA Mplanet, Brainfood Store Dublin, CTAM, DMA, Forrester Marketing, Consumer, and Finance Forums in the US and Europe, Institute of Communications Agencies (Canada), Omniture Summit, SXSW, UVA Darden - MBA and Executive Education guest lecturer, Web 2.0 Expo
  • [Moderator] Argyle CMO Leadership Forum, Enterprise 2.0, MIT Enterprise Forum of New York, MITX, Web 2.0 Expo, WOMMA
  • [Panelist] Ad Club of Boston, ARF, Blogworld Expo, C200, ExactTarget Connections, Luxury Interactive Summit, SXSW, Web 2.0 Expo

Quoted in the press including:

  • [TV] CBS Evening News, CNBC, CNN
  • [Radio] NPR
  • [International Print] International Herald Tribune, IT News (Australia), Handelsblatt (Germany), Les Echos (France), Nikkei Sangyo Shinbun (Japan)
  • [National and Trade Print] Advertising Age, Adweek, Associated Press, Brandweek, BusinessWeek, The Economist, Fast Company, Fortune, Investor's Business Daily, New York Times, USA Today, the Wall Street Journal.
  • [US Regional Print] Boston Globe, Chicago Tribune, LA Times, Miami Herald, Seattle PI.

Client work with:

  • [Consumer Products] The Coca-Cola Company, Colgate-Palmolive, Coty, The Estée Lauder Companies, GE Appliances, Godrej Group, Heinz, L'Oreal, Pepsi, USPS, VF
  • [Financial Services] Alberta Treasury, Bank of America, Charles Schwab, Citibank, Citizens Bank, Discover, Fidelity Investments, Harland, Legg Mason, Merrill Lynch, NelNet, T Rowe Price, TIAA-CREF, TurboTax
  • [Healthcare] Johnson & Johnson, Philips Healthcare, Trinity Health, Wellpoint
  • [High Tech] Apple, Dell, Freescale Semiconductor, HP, IBM/Lotus, Microsoft, Sony, Verisign
  • [Manufacturing/B2B] BMW, Boeing, Raytheon, UPS
  • [Information & Professional Services]  Aspen Marketing, Boston Consulting Group, Brodeur, Dentsu, Harte-Hanks, Merkle, Omniture, Ryan Partnership, Sapient, SAS
  • [Media & Infocomm] Conde Nast, Cox, Forbes, Google, Lexis-Nexis, McGraw-Hill, Scholastic, TNS, Twitter
  • [Retail/Restaurant] Best Buy, Eddie Bauer, Home Depot, Pizza Hut, Target, Yum! Brands
  • [Telecom]  AT&T, Nokia, Rogers, Verizon
  • [Travel]  AAA, Intercontinental Hotels
  • [Utilities] Alabama Gas, California ISO, Consolidated Edison, Southern Company

Earlier:

I was an analyst at Forrester Research in Boston, focusing on the intersection of social technology and marketing strategy.  I won internal awards for Best Research and Top Keynote, publishing 36 research documents and highly rated for client speeches, advisory and workshops.

Before that, I ran international marketing operations at PUMA AG, managing the budget, contracts, and building an in-house agency. I was also head of global digital marketing, building online stores in the US and Europe, launching and localizing 20+ websites for six continents, and formulating a master digital brand architecture.

Even earlier, I was part of the strategy network at Razorfish and a research analyst at Coopers & Lybrand focusing on the energy industry.

Education:
I earned an English degree from the University of Pennsylvania and an M.B.A. from the Darden School at the University of Virginia.

Etcetera:
I hold one U.S. copyright, with thanks to both Flock of Seagulls and O.J. Simpson.