I posted the October M20 list over on marketer20.com. The M20 is a list of top marketer blogs ranked by authority, influence, and attention. There are a lot of marketing blogs out there – but only a small portion written by people on the client side. Check it out when you get a chance – …
Category Archives: M20
Migrating the M20
As the M20 list of top marketer blogs has gained traction, I’ve decided to move it away from Being Peter Kim and give it a more "independent" home. Going forward, the list will live at http://www.marketer20.com. Why?– Because I think marketer blogs are a distinct and important type of communication– Because this blog is closely …
The M20: Top Marketer Blogs
The M20 list of top 20 marketing blogs is LIVE. I’ve been tweaking the ranking for the past six weeks and have used the same approach as the gamma list. Here’s the first ever live version of the M20. ExperienceCurve :: 74 Strategic Public Relations :: 70 Listen Up! :: 59 BeRelevant! :: 53 Conversation …
The M20: Top Marketer Blogs (gamma)
Lots of thoughts swirling about measurement. One last tweak to the methodology here; I’ve put together metrics of authority, attention, and influence. Authority: 20% Technorati Authority + 20% Google PageRank Attention: 10% Alexa traffic Influence: 50% Feed subscribers Let me explain. Authority: 40% of total. Technorati scored by rank decile, Google straight up. Attention: users …
The M20: Top Marketer Blogs (beta)
Here we go with Round 2. Great reactions to the alpha version of the M20 list! The best part – new marketing voices are being highlighted in social media, getting beyond the "echo chamber" that exists in this space. (Another great aspect is the addition of many non-U.S. blogs to the list.) This is also …
Introducing: Top Marketer Blogs (alpha)
I’ve found some great new blogs through lists like Mack Collier’s Top 25 Marketing Blogs, the Power 150, and the Z-list. However, it strikes me that most of the voices blogging about marketing today are ones that offer advisory services (mine included)… There’s something different about the voices that come from the client-side of the …