Writing

(For more, see citations on Google Scholar)

In 2012, I co-authored the book Social Business By Design with Dion Hinchcliffe.

Social Business By Design

In addition to the book, I created a quarterly insights periodical called the “Social Business Journal” (v1, v2), serving as editor-in-chief.

Earlier, I published nearly three dozen research reports at Forrester covering marketing strategy, social computing, advertising, agencies, and mobile marketing. I also created the company’s Twitter account.

I’ve also been referenced in books including Groundswell and The Connected Company.

I’ve been publishing on this blog since January 2006. For very short form writing, I’m @peterkim on X.

Being: Peter Kim