A Wiki of Social Media Marketing Examples

Over the weekend, I created a framework to port A List of Social Media Marketing Examples into a wiki.  I also invited the 166 people who've left comments on that post to become the initial collaborators in the new effort. (At least I tried to...Google Sites seems to have had a delivery problem. If you think you should have a login, try your existing email address - it may already be setup.)

Soon after inception, several people asked about turning the list into a wiki, which is a natural container for this type of information.  However, I delayed doing this immediately for many reasons.

One of the benefits of doing so manifests in the framework, which allows users to sort information by different categories.  In an early experiment, I had created an alphabetical directory by company name, with 26 pages.  Continuing with that approach would've meant replicating efforts to relist examples by channel, industry, or geography.

Let me say thanks again to everyone who's contributed to help create

A Wiki of Social Media Marketing Examples

I'm looking forward to collaborating on this new community resource with you.

Comments

[Search Engine Marketing Guy]

Just found this through a Linked In group. Really superb resource. Also it's great to see how businesses are using Web 2.00 for their online marketing. It's clearly taken a large amount of work to collate and write up all this and I applaud you. Excellent.

[David Mattia]

Peter, this is a fantastic resource that will likely grow very quickly. Thank you.

[Dan Pohl]

Thanks Peter, great idea! I find myself coming back to your list often... Anyway, I know its old, but I am always mesmerized by the Office Depot's www.elfyourself.com
I know it is not a social media site per se, but a great way of using viral media within a social media marketing framework!

[Onetrouser]

Great work. Much more comfortable. The next step could be somehow sort that out according to the effectiveness.

I'm still not sure how to do this, just have a feeling that some of those initiatives were launched and forgotten like villages at the north of Siberia.

It's a pity seing zero comments at the corporate blogs/having no clue what were the results from all that work invested.

[Bryan Person]

Pete:

This looks good and will certainly become a valuable resource (in a hurry, I would argue).

That reminds me that I have several examples from our clients to add to this growing list!

Bryan Person | @BryanPerson
LiveWorld