Everything that should be digital will be
There’s a lot of noise in the marketing world, with industry players from all angles talking about what’s now and what’s next. What that in mind, I have some thoughts on the hottest topics that will be big bets for the near future: AI Once the stuff of science fiction, now part of the real …
Continue reading “Quick take on what’s hot in digital right now”
Are you planning to attend a GDS Group CMO Digital Insight Summit in North America or Europe this March?
And I’ve been doing it for the past three years.
Expat living in London is easy. But of course, not everything in the UK is the same as the US, beyond the typically cited differences.
In mid-2014, I left Austin to work and live as an expat in Seoul. In late 2015, I repatriated to New York. Now, it’s time to start a new chapter of the minority report, this time across the Atlantic Ocean in London. I’m taking on a new role at LEGO, leading digital consumer engagement. I …
I took over as CEO of Barbarian Group in December 2015, tasked with turning an agency around that was in worse shape than anyone (i.e. executives, employees, clients, media, auditors, holding company) realized. Despite the beating that the agency has taken in the media, the actions we’ve taken over the past three quarters have allowed …
It’s election season and impossible to escape round-the-clock coverage of everything the candidates do. If you’ve already decided on your choice for November, you might prefer to consume your content from a partisan source. Most online platforms claim neutrality and an unbiased presentation of content…except for the fact that your own actions (e.g. likes, shares, …
Usually, year end “what’s next in marketing” predictions are a bunch of BS. Last November, I was asked to contribute thoughts to a roundup of The best ads of 2015. Here’s what I wrote: “My favorite advertisement of 2015 was the New York Times declaring that it’s not dead yet. Its promotion with Google Cardboard, MINI, …
With Cannes Lions just around the corner, I revisited my presentation from last summer. So I guess it’s now “the next nine years of social media.” The Next Ten Years of Social Media from Peter Kim The ten trends for the next decade: Gone Shoppable Snackable Automated Connective Filtered Integrated Chinese Subcutaneous Empowering For a …
Continue reading “Cannes Lions 2015: The Next Ten Years of Social Media”
Last week marked ten years of existence for this blog. I set a reminder in iCal but I missed the actual date because I was busy with things. Like my new job after moving to New York after a year and a half in Seoul. And finishing up at the office in time to make it home …